Comments for Market By Numbers

Comment on 5th Anti-Lean Startup Archetype – We Already Do It by brantcooper

brantcooper — Mon, 08 Mar 2010 18:06:55 +0000

Hi Laura,
Thanks for the comment! I agree, the fifth is the most pernicious. In my experience, people are often saying “Oh yeah, talking to customers. Of course we do that.” Then on to the same old, same old.

Brant

Comment on Updated Customer Development Image by How does Customer Development fit with Startup Metrics? Handy chart by @brantcooper | Saint Sal

Mon, 08 Mar 2010 13:48:52 +0000

[...] Handy chart by @brantcooper Posted by Sal on Jan 15, 2010 in Tumblr Links | Comments Off How does Customer Development fit with Startup Metrics? Handy chart by @brantcooper blog comments powered by Disqus var disqus_url = [...]

Comment on 5th Anti-Lean Startup Archetype – We Already Do It by Laura Klein

Laura Klein — Sun, 07 Mar 2010 22:37:15 +0000

Really great posts. I think this fifth archetype is the most dangerous one, since they think they’re doing everything right, so it’s much harder to get them to change their behavior!

I am constantly shocked by how bad companies are at doing lean customer development, even when they’ve studied MVP and the lean start up methodologies. Perhaps the worst part is that, even when they DO go out and talk to their customers, people often have no idea how to get the right information or turn that into a better product.

Comment on MVP: Minimally Versed Poem by uberVU - social comments

uberVU - social comments — Wed, 17 Feb 2010 07:36:58 +0000

Social comments and analytics for this post…

This post was mentioned on Twitter by vlaskovits: MVP Poem @brantcooper is at it again! #StartupPoetry #CustDev http://market-by-numbers.com/2010/02/mvp-minimally-versed-poem/...

Comment on Poll on Surveys: Open Text Fields or Buttons? by ibagrak

ibagrak — Tue, 16 Feb 2010 22:22:46 +0000

Definitely buttons since they make for faster surveys. You can have radio buttons and then one which is an open text field for survey takers who are really eager to share their unique perspective. The downside is that the responses would be harder to analyze, but you would capture some relevant info that you would otherwise miss.

Comment on Poll on Surveys: Open Text Fields or Buttons? by uberVU - social comments

uberVU - social comments — Tue, 16 Feb 2010 19:31:44 +0000

Social comments and analytics for this post…

This post was mentioned on Twitter by brantcooper: .@graydear yep, you captured the dilemma! Thanks for response. http://bit.ly/9JfJhN...

Comment on Poll on Surveys: Open Text Fields or Buttons? by Cindy Alvarez

Cindy Alvarez — Tue, 16 Feb 2010 18:40:41 +0000

Generally, I think most respondents would prefer buttons/checkboxes – it’s faster, you don’t have to think or spellcheck.

Notable exception is when there is some specific thing that I really want to communicate that ISN’T in the button options. Adding a freeform textarea at the end is better than nothing, but not everyone remembers what they wanted to say without a ‘trigger’ in the form of a question.

Iterating your survey (show to a small % of users first to identify if there are any issues that might require ‘textarea questions’) is a big help.

In general that’s a good idea regardless – looking at a subset of responses helps you validate that you’re learning what you set out to learn or if you need to adjust the questions.

Comment on Is My Poem Lean? by Hiro Maeda

Hiro Maeda — Sun, 14 Feb 2010 06:26:07 +0000

Shakespeare!

Comment on Is My Poem Lean? by brantcooper

brantcooper — Fri, 12 Feb 2010 23:08:44 +0000

Not purposefully; can you refresh my memory? : )

Comment on Is My Poem Lean? by Simon

Simon — Fri, 12 Feb 2010 11:38:39 +0000

Inspired by “Fight Club”, mmh!?

Great movie and great book!